Communication Barriers in Achieving Company Targets A Case Study of PT. Mantra Garmindo Sakti (Film Window Tinting Service

Authors

  • Davit Al Baqi Universitas Indonesia Membangun, Indonesia
  • Ridma Meltareza Universitas Indonesia Membangun, Indonesia

DOI:

https://doi.org/10.35335/ijosea.v15i2.765

Keywords:

Communication barriers, Vertical communication, Horizontal communication, Linking Pin theory, Operational efficiency

Abstract

This study explores communication barriers at PT. Mantra Garmindo Sakti and their impact on achieving company targets. The focus is on vertical communication (between management and staff) and horizontal communication (between departments). These barriers are found to disrupt coordination, delay decision making, and reduce operational efficiency. Using a qualitative approach, data were collected through in-depth interviews with 15 participants including managers, outlet heads, technicians, and central staff and participatory observation. Thematic analysis revealed that unclear instructions, limited feedback, and fear of upward communication cause delays and task execution errors. Meanwhile, poor coordination between marketing and production teams leads to mismatches between customer demand and product availability. Participant insights highlight late and ambiguous instructions, and the lack of regular meetings across departments. To address these issues, the study recommends clearer communication tools, routine coordination meetings, and the use of Rensis Likert’s Linking Pin theory to strengthen information flow between levels. This research contributes to organizational communication studies by showing how specific internal communication failures affect target achievement in medium-sized service companies

Downloads

Download data is not yet available.

References

Arikunto, S. (2013). Research Procedures: A Practical Approach.. Rineka Cipta.

Deasy Anita Rahayu. (2018). Communication Barriers in Achieving Organizational Goals, mail.journal.moestopo.ac.id.

Angelina, R., & Esfandari, D. A. (2024). Organizational Communication Barriers at Jejakecil Playhouse Bandung. Journal of Communication, Business, and Social Science, 2(1), 16–19.

Anam, Y., & Rahmat. (2020). Communication Barriers at the Workplace: a Case Study. oapub.org.

Rahmat, N. H. (2019). An Investigation of the Influence of Communication the Operational and Individual Level at the Workplace. European Journal of Social Sciences Studies. Vol 495), pp 102-112. Retrieved from

https://oapub.org/soc/index.php/EJSSS/article/view/688/1270

Fatmawati, I. (2022). Organizational Communication in Relation to Leadership and Organizational Work Behavior. Jurnal REVORMA, 2(2), 39–55.

Fauzan, M. F., & Yuliana, N. (2023). Communication Barriers in the Communication Studies Student Association (Himpunan Mahasiswa Ilmu Komunikasi) at UNTIRTA in Achieving Organizational Goals.. Triwikrama: Jurnal Multidisiplin Ilmu Sosial, 2(5), 31–40.

Hadi, S. (2013). Qualitative Research Data Analysis Techniques. Yogyakarta: Graha Ilmu.

Handayani, D. a. (2018). Vertical and Horizontal Communication Barriers in Multinational Companies. Jurnal Ilmu Komunikasi, 220-230.

Hati, J. P. S., Meltareza, R., & Wiryany, D. (2025) Vertical Communication Patterns in the Public Relations Division of PT Kereta Api Indonesia in Managing the Instagram Account @keretaapikita. Comdent: Communication Student Journal, 2(2), 359–371. https://doi.org/https://doi.org/10.24198/comdent.v2i2.61403

Hati, J. P. S., Wiryany, D., & Meltareza, R. (2024). P Organizational Communication Patterns in the Implementation of National-Level Competition Events. Harmoni: Journal of Communication and Social Sciences. 2(3), 284–297. https://doi.org/10.59581/harmoni-widyakarya.v2i3.3891

Meltareza, R. (2023). Work Discipline, Organizational Communication, and Compensation on Job Satisfaction Levels at PT Pos Indonesia. Jurnal Common, 7(2), 151–163. https://doi.org/https://doi.org/10.344010/common

Meltareza, R., Hamdani, D., Nugraha, N. S. P., Mumtahanah, A. F., & Afifah, A. (2025). K Effective Communication in English Language Teaching through Organizational Culture Adaptation. Solusi Bersama: Journal of Community Service and Welfare. 2(1), 122–135. https://doi.org/https://doi.org/10.62951/solusibersama.v2i1.1232

Meltareza, R., Pingkan, V. O., Melati, G. S., & Rahmansyah, A. (2024). Implementation of Organizational Communication in the National Event Competition Committee. Communication Journal." 17(1), 1–9.

Moleong, L. J. (2010). Qualitative Research Methodology. Remaja Rosdakarya.

Pace. (2013). Organizational Communication: Strategies to Improve Company Performance.

Padaniah, N. Y., & Haryono. (2021). Economic Sociology Perspective on Employee Termination in Companies During the COVID-19 Pandemic. Journal of Economics and Management, 3(1).

Pratama, L. H. (2022). Analysis of Communication Barriers in Organizations: A Case Study at PT. DVBC. Syntax Literate: Indonesian Scientific Journal, 7(10).

Pratama, A. R. (2019). Communication in Organizations: A Case Study on Manufacturing Companies. Indonesian Journal of Communication., 45-46.

Reva Angelina Dan Agung Esfandaro. (2024). Organizational Communication Barriers at Jejak Kecil Playhouse Bandung., journals.telkomuniversity.ac.id.

Rismayanti. (2018). Factors Affecting the Occurrence of Environmental Situations in Organizational Communication, Indonesian Journal of Communication, Sembada, W. Y.,

Melinda, A., & Sutowo. (2022). Organizational Communication Barriers at Sembada, W. Y.,

Melinda, A., & Sutowo, I. R. (2022). Barriers of Student Organizational Communication During Distance Learning at Higher Education Institutions in Jakarta. Pustaka Komunikasi Journal, 5(2), 218–232.

Setiawan, M. (2016). The Effect of Organizational Communication on Employee Performance at PT. XYZ. Journal of Management and Business, 123-135.

Sugiyono. (2012). Quantitative, Qualitative, and R&D Research Methods. Alfabeta.

Windhiadi Yoga Semabada Adella Melinda, Irpan Ripa. (2022). Barriers of Student Organizational Communication During Distance Learning at Higher Education Institutions in Jakarta, mail.journal.moestopo.ac.id.

Downloads

Published

2025-08-30

How to Cite

Baqi, D. A., & Meltareza, R. (2025). Communication Barriers in Achieving Company Targets A Case Study of PT. Mantra Garmindo Sakti (Film Window Tinting Service. International Journal on Social Science, Economics and Art, 15(2), 88–94. https://doi.org/10.35335/ijosea.v15i2.765